SEO for AC&NC  

For over two decades, our customer, AC&NC, has been meeting the ever-evolving demands of data storage, protection, and management. They achieve this by harnessing cutting-edge technologies to support a wide range of environments, from data centers and cloud platforms to branch offices and remote sites.

BACKGROUND

Renowned for their JetStor storage platforms, AC&NC approached Klik Digital with a set of objectives:  

• to enhance organic website traffic
• to strengthen their digital brand presence
• to increase average user engagement

STRATEGY

To meet our client’s objectives, the experts at Klik Digital developed a strategy centered around expanding organic reach. This involved optimizing blog articles, conducting in-depth keyword analysis, and enriching existing content with relevant, up-to-date information.
Research revealed that the website’s previous keyword ranking predominantly revolved around ‘Jetstor’ keywords. Through on-site optimization, we broadened the spectrum of targeted keywords and established an optimal posting frequency. These initiatives resulted in significant improvements after only one quarter of partnership.

RESULTS

In comparison to the previous quarter, we achieved a remarkable 541.68% increase in organic users and 519.34% rise in organic sessions. Monthly organic traffic surged by 172%, while branded queries increased by 35%. Moreover, the average user engagement time on the website increased by a notable 23%.  

Looking ahead, we intend to improve these KPIs further through continued on-site optimization, a full technical audit, fixing detected issues, and a strong emphasis on lead generation while keeping consistent posting procedures.