PMC Manufacturing

PMC Manufacturing is a Baltimore-based company that specializes in precision milling, turning, finishing, fabrication, welding and inspection.
PMC already had a website in place, but it was older and did not have the functionality and visual appeal the company was looking for. They approached Klik Digital for assistance. Klik’s team consulted with PMC Manufacturing and discussed their needs, resulting in a total redesign of their existing website.

BACKGROUND

Located in downtown Baltimore, MD, PMC Manufacturing is a specialized company, home to engineers and machinists with an average of 20 years of experience in varying industries. The company takes pride in referrals from other machine shops to complete the projects other companies considered too difficult or even impossible.

PMC produces parts and sub-assemblies with the highest level of quality, using innovative design techniques to complete the most complex projects with tight tolerances. With the breadth and depth of design expertise and manufacturing technologies, their goal is to always deliver precision products at a manageable cost.

PMC manufacturing had a fairly old website and wanted to create a visually appealing site with multiple pages and improved functionality including adding calls to action for contact and form completion.

STRATEGY

After consulting with the design team, a total redesign of the website was conducted using WordPress. Additional graphics and visuals were included, and a mobile version of the site was also created to tap into customers using phones and tablets. The website design also included a more user-friendly interface.

RESULTS

The redesign was successful in enhancing the overall user experience, improving a customer’s ability to connect directly with the company via the online platform and direct phone lines. This increases overall traffic and usability, and helps convert leads to customers. Klik met each of their deadlines. Once completed, the website was tested on a variety of platforms. Every aspect functioned properly, and they saw increased performance on their newly designed website.