# SEO for AC&NC  

> **Source:** https://klikdigital.co/casestudies/seo-for-acnc/

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For over two decades, our customer, AC&NC, has been meeting the ever-evolving demands of data storage, protection, and management. They achieve this by harnessing cutting-edge technologies to support a wide range of environments, from data centers and cloud platforms to branch offices and remote sites.

## BACKGROUND

Renowned for their JetStor storage platforms, AC&NC approached Klik Digital with a set of objectives:  

- to enhance organic website traffic

- to strengthen their digital brand presence

- to increase average user engagement

## STRATEGY

To meet our client’s objectives, the experts at Klik Digital developed a strategy centered around expanding organic reach. This involved optimizing blog articles, conducting in-depth keyword analysis, and enriching existing content with relevant, up-to-date information.
Research revealed that the website’s previous keyword ranking predominantly revolved around ‘Jetstor’ keywords. Through on-site optimization, we broadened the spectrum of targeted keywords and established an optimal posting frequency. These initiatives resulted in significant improvements after only one quarter of partnership.

## RESULTS

In comparison to the previous quarter, we achieved a remarkable 541.68% increase in organic users and 519.34% rise in organic sessions. Monthly organic traffic surged by 172%, while branded queries increased by 35%. Moreover, the average user engagement time on the website increased by a notable 23%.  

Looking ahead, we intend to improve these KPIs further through continued on-site optimization, a full technical audit, fixing detected issues, and a strong emphasis on lead generation while keeping consistent posting procedures.